Women's group accuses media of playing Rudd's 'game'

Bec Fary / July 05, 2013 10:34 AM

A women’s rights group is singing Julia Gillard’s praises while slamming the Australian media. 

 Credit Where Credit Is Due

Photo credit: ABC

In a full-page ad featured in Australian newspapers this morning, the Victorian Women’s Trust says the media “fuelled” leadership speculation.

Under the headline 'Credit where credit is due', the ad ran in The Sydney Morning Herald, The Age and The Herald Sun. 

The statement says the media assisted in now-PM Kevin Rudd’s “seek-and-destroy” mission again Julia Gillard.

Paying tribute to Australia’s first female prime minister, the statement says mainstream media failed to engage the issue dispassionately, instead opting for an aggressive campaign of “abuse”.

“Significant sections of the mainstream media fuelled separate but powerful agendas by refusing to accept the legitimacy of the minority government with Julia Gillard at the helm,” the statement says.

“Her many achievements went largely unproclaimed while her mistakes were amplified – and continually referenced.

“Instead of delivering dispassionate reporting, seasoned journalists and broadcasters became players in the game.”

Signed by the Victorian Women’s Trust executive director, Mary Crooks, and acting convener, Diana Batzias, the statement says the three years of Gillard’s leadership revealed “the truly ugly aspect of our national life”.

The trust says it used donations to pay for the advertisement.  

A full-page ad in a Fairfax masthead can cost between $10,000-$40,000.  

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