Press Release

FOR IMMEDIATE RELEASE

WALK SAFELY TO SCHOOL DAY IS ON NEXT FRIDAY: RADIO INTERVIEWS AVAILABLE NOW

11 May 2018: On Friday 18 May, Primary school aged children across Australia will put their feet first, and journey towards a healthier future by participating in National Walk Safely to School Day. 


National Walk Safely to School Day is a community initiative that aims to raise awareness of the health, road safety, transport and environmental benefits that regular walking (especially to and from school) can provide for the long term well-being of our children. Apart from the physical benefits, regular walking also has a favourable impact on their cognitive and academic performance. 


RADIO INTERVIEWS ARE AVAILABLE WITH THE FOLLOWING TALENT

 

Harold Scruby – CEO/Chairman for Pedestrian Council of Australia Limited 

Talking points: 

  • • Walk Safely to School Day promotes positive environmental action, better use of public transport with reduced car-dependency 
  • • It is crucial that Road Safety is taught to children from a young age. 
  • • Walk Safely to School Day is happening in Primary schools all across Australia on Friday 18 May 
  • • How schools can get involved by organising a community walk to school with parents, teachers and students as well as hosting a breakfast at the school 


Dr Natasha Schranz, PHD, Co-Chairman of Active Healthy Kids Australia 

Talking points: 

  • • Something has to be done to boost the poor rates of exercise among children and those in the best position to make a difference are parents. 
  • • Figures show that 75 per cent of children who have at least one active parent will take part in sport and physical activity outside school hours. 
  • • Fewer than one in five Australian children are meeting the national recommendation of 60 minutes of huff and puff activity every day, despite an increase in the numbers playing sport. 
  • • Physical inactivity is a major risk factor for so many chronic diseases that can affect our kids at different stages of their life, including mental illness, cardiovascular disease and cancer. 
  • • How schools can get involved by organising a community walk to school with parents, teachers and students as well as hosting a breakfast at the school 


Dr Ingrid Johnston, PhD, Senior Policy Officer, Public Health Association of Australia 

Talking points: 

  • • Physical inactivity is a major risk factor for so many chronic diseases that can affect our kids at different stages of their life, including mental illness, cardiovascular disease and cancer. 
  • • The Health Department recommends that primary school aged kids get 60 minutes of exercise every day. 
  • • We should encourage kids to include walking at the beginning, during and end of each day 
  • • 1 in 4 children in Australia are overweight or obese, and it is expected that numbers will reach 1 in 3 by 2020. 
  • • The best exercise for all of us is regular walking, as it can fit into a family’s daily routine. 


ENDS. 


LIVE READ SCRIPTS 

30 SECOND - LIVE READ

 

Walking regularly to school is a great way to exercise, but until they are ten, children must always hold an adult’s hand when crossing the road. 

Friday 18th of May is National Walk Safely to School Day. 

If you can’t walk all the way, combine a walk with public transport. 

If you must use a car, leave it a good distance from school and walk the rest of the way. 

So remember, active kids are healthy kids. 

Find us at walk-dot-com-dot-a-u, Facebook, Instagram and Twitter. 

______________________________________________________________ 

15 SECOND - LIVE READ 


Walking regularly to school is a great way to exercise. 

Friday twentieth of May is National Walk Safely to School Day. 

So remember, active kids are healthy kids. 

Find us at walk-dot-com-dot-a-u, Facebook, Instagram and Twitter. 

______________________________________________________________________ 

AVAILABLE ASSETS 

https://bit.ly/2KO14n6 

Folder Includes: 

  • • Radio Live Read Scripts, for 15 and 30 second reads 
  • • Media Releases 
  • • Imagery 
  • • Promo Video 

FAST FACTS: 

WHAT: National Walk Safely to School Day 

WHEN: Friday 18 May 2018 

WHERE: In all primary schools across Australia 

WHY: This national initiative aims to encourage children to lead a healthier, more active lifestyle by simply including a walk at the beginning, at lunch time and at the end of each day. The event also promotes reduced car-dependency, greater use of public transport, cleaner air, improved diets and road safety to primary school children throughout Australia. 

HOW: Encourage children to build regular walking in their daily routine by walking to, 

during, and from school 


IMAGES: https://www.dropbox.com/sh/m0cxqzr9ctut47t/AAAit0VK-Y2YMqJ_893HLkIza?dl=0 

MORE INFO: www.walk.com.au/wstsd 


CONNECT WITH US ON SOCIAL MEDIA: 

Facebook: @nationalwalksafelytoschoolday 

Twitter @NatWalkToSchool 

Instagram: @NatWalkToSchool 

Hashtag: #WSTSD 

(ENDS)

Contact Details

For media information, images, interviews contact
Laura Knight from littlelion PR on 0416 266 832 | laura@littlelion.com.au
Caitlin Slater from littlelion PR on 0403 326 652 | caitlin@littlelion.com.au

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